Creating hot food displays that turn product faster and generate lucrative impulse buys.
A study of U.S. supermarket buying habits found that 76% of shopping decisions are made by customers while in store. But every year busy customers spend less time in your store, down from 51 minutes in 1995 to only 38 minutes in 2012. What does this mean? Buying messages must be quickly delivered and easily absorbed by customers, and displays must be more impactful than ever before.